Lunch & Learn "Digital Advertising: How to Target Anyone, Anywhere at Anytime"

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Name: Lunch & Learn "Digital Advertising: How to Target Anyone, Anywhere at Anytime"
Date: May 21, 2019
Time: 12:00 PM - 1:00 PM CDT
Event Description:

Digital Advertising: How to Target Anyone, Anywhere at Anytime
Sponsored by: 

    Joe Mathes from Delta Digital Strategies will provide a sweeping presentation on the digital advertising tactics available to small and medium sized businesses. 

    This session will review traditional digital tactics such as search engine marketing, search engine optimization, targeted display and email. Joe will also dig into and discuss the latest, cutting-edge ?creepy-cool? tactics such as IP targeting, DID LookBack and Device ID Address Match. 

    Other topics will include targeted video, YouTube and OTT.

About the Speaker: 


A self proclaimed media junkie, Joe Mathes is a lifetime veteran of the print industry.  A Wisconsin newspaper publisher since 1987, Joe had his eye on the internet and digital advertising since the late 90's. His newspaper launched it's first website very early on in the game in 1997. In 2006 he created a consulting company called Delta Online that assisted fellow publishers make the leap into the digital realm. In 2011 Joe and his company launched and consortium of local automotive verticals that allowed print publications keep pace with the likes of Autotrader and

    Most recently, in 2017 Joe created Delta Digital Strategies, a full stack, local digital advertising agency that partners with small and medium size businesses to get the best ROI out of the latest digital advertising tactics.Joe has become a valued speaker to groups like the New York Press Association (NYPA), American Free Community Papers (AFCP), Niche Media Association, and others.


Orion Energy Systems Auditorium 
2210 Woodland Dr., Manitowoc
Date/Time Information:
Tuesday, May 21st
(Lunch will be provided)
Online registration for this event has closed. 

Free for Members
$25 for Non-members
To ensure proper accomodations, all cancellations within 48 hours of an event are subject to invoicing. 
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